Wyrmwood was a project done on spec to pitch branding and a “magic” marketing program to a vendor at the Texas Renaissance Festival. After learning of the venue’s Absinthe Fairy motif, I designed this branding, presentation, and wristband program in an effort to help them establish a stronger economic foothold in their community as well as to generate viral conversation about the “magic” that exists in and around the venue.

Client:

Wyrmwood Public House (SPEC)

Note:

Because this project was personal spec work, some of the photography and illustrations incorporated into the presentation design were pulled from the public web as FPO.