Orc Week

For a massive sale on games and DLC for the Orcs Must Die! franchise, we decided to create an annualized event inspired by nature television. In traditional OMD parody fashion, we developed Orc Week, complete with a full collection of informative infographics and mockumentaries about endangered orcs. I developed the strategy and led creative for the project, including writing and directing a trio of mockumentary trailers that teased aspects of the forthcoming game in the series.